Carla's Blog » Foodista

Foodista Accepts Challenge

Carla Saunders — Fri, 16 Oct 2009 13:36:13 +0000

Last year Colin, along with Barnaby and Sheri, founded Foodista.com. Colin is the technical wizard and idea man behind the scenes. Miles. his weimaraner, can usually be found nearby.Foodista Accepts a Challenge
the New York Times and TIME Magazine. I was quoted, and to provide a counterpoint, so was Christopher Kimball of Cook’s Illustrated. Between these two articles, Condé Nast announced that they were shutting down Gourmet, and in response Mr. Kimball wrote thisOp-Ed piece in the New York Times. Let me start by saying that I have deep respect for Mr. Kimball and what he has built, but I also disagree with his assessment of the Internet, Wikis, and how it all works. I was thinking about a writing a response to the Op-Ed, and then earlier today noticed that Mr. Kimball issued the following challenge on his blog:

The current rage is the WIKI recipe notion — a community of on-line foodies who can select and tweak recipes to come up with the best possible version. Then there is the opposite contention — I think that only a professional test kitchen with substantial resources, strict testing protocol, and lots of time can develop the very “best” recipes, all things being equal. So, I am willing to put my money, and my reputation, where my big mouth is. I offer a challenge to any supporter of the WIKI or similar concept to jump in and go head to head with our test kitchen. We will jointly agree on a recipe, on the rules, on a time frame, etc. At the end, we will ask a panel of impartial judges to make and test the recipes and declare a winner. Should be fun! Who is interested?

I posted a response comment on his blog accepting the challenge, it is awaiting moderation. This should be interesting! What do you think?

Foodista Funding Press Release

Carla Saunders — Wed, 06 May 2009 11:41:58 +0000

Foodista funding press release just went out:

http://www.marketwire.com/press-release/Foodista-Inc-NASDAQ-AMZN-984709.html

Personal Recipes at Foodista.com

Carla Saunders — Wed, 18 Feb 2009 12:49:46 +0000

Great news from Colin’s website! I’ve been waiting for this. Now we can add our own recipes and no one can change them.

http://www.foodista.com

We’ve got our noses to the grindstone working hard to make things even more fun for you at Foodista! Our newest feature is the ability to make a recipe Personal – meaning no one but you can edit it or make changes. We still believe it’s valuable for a recipe to be editable – and, honestly, we’ve found that most changes are simply to correct spelling or make other minor adjustments that don’t fundamentally change the recipe – but if you want to add your Grandma’s super-special pie recipe or you created a blow-your-socks-off casserole and don’t ever want it to change, make it Personal! Here’s how to do it: when you add a recipe simply select “Personal Recipe – Only I can Edit” before you click “Save”. Only you will be able to make edits (except for Foodista editors), however, once you make a recipe Personal, there’s no turning back, so make sure you really want to do it! Pretty nifty, huh

Seattle based Foodista.com launched while co-founder worked from New York hotel room

Carla Saunders — Wed, 31 Dec 2008 14:20:07 +0000

Foodista.com, a reference website for food, tools, techniques and recipes has entered the world wide web. To me it was a stunning magical moment. All those letters and numbers – the codes, links, images, months of preparation – all of this was somehow transfered to the web. On the screen we watched the tremendous build up of viewers checking out the program. It all worked, No crash. Amazing. The reviews were good.
I like to use Foodista’s website to lookup questions I have about cooking and I plan to add some recipes when Foodista adds personal recipes which will not be changed by other readers. I get the Foodista blog everyday on my home page -great for new ideas of what to cook or even where to plan my next trip!
Colin Saunders is the co-founder and CTO of Foodista.com.

I looked up CTO in wikipedia. A chief technical officer or chief technology officer (abbreviated as CTO) is an executive position whose holder is focused on scientific and technical issues within an organization. Essentially, a CTO is responsible for the transformation of capital- be it monetary, intellectual, or political- into technology in furtherance of the company’s objectives.
The title is most typically found in organizations which significantly develop or exploit information technology.

Foodista

Carla Saunders — Wed, 10 Dec 2008 15:23:46 +0000

Congratulations Foodista on your first blogiversary!!!

http://www.foodista.com/2008/12/09/happy-blogiversary-foodista/